Website Content

Your website is most often your first point of communication to your potential customers and those who will otherwise interact with your brand. Let my words work for you. I will develop compelling copy that complements your vision for your website's tone, design and goals.

Social Media Content

Photos and videos are worth far more than a thousand words and every character counts. How do you get your message across within the limited parameters of social media that cater to audiences short on time and attention? Evoke intrigue, entertain, inspire and compel? Across social media channels, words matter now more than ever. I will make the words work for you.

Brochures / Collateral

Beyond the beauty of breathtaking photography and eye-catching graphics, these pieces need to tell your story and entice your audience - often in limited space for words. I will make each word count, directly conveying your company's Unique Selling Points (USPs) in the most compelling way possible.

Blogs / Bylines

Longer pieces, more words. A blog creates a personal connection between you or your business and your audience. This is your chance to ditch the official jargon and get to the business of speaking directly to the people you want to reach. If the concept of a blog is new to you, don't worry. I can get you started from step one. We can work together to create and manage a calendar of topics and content, or I can take the reigns and give you one less item for your to-do list. My blogs are optimized for SEO and written with your audience in mind.

Blogs and editorial pieces from the perspective of the CEO or other leaders can create images of authority. But what executive actually has the time to write thoughtful, compelling blog posts on a regular basis? Not you. You need a ghostwriter. Your voice, my words*.

*All ghostwriting copy is subject to approval by the individual for whom it is written.

Press Releases / Corporate Statements

Ah yes, the aforementioned official jargon. While often not considered the darling of brand communications, they are, arguably, the most important. It is as vital to create precise and appropriate copy for everyday policy descriptions and press releases as it is to develop the perfect remarks for a CEO addressing sensitive issues. Together, we will devise the best strategy for your message, then create the most effective copy to convey it.

Newsletters

Like a blog, a newsletter is a mode of connection between you and your audience, which is key if your desire is to remain in their minds. Unlike a blog, a newsletter is most valuable when used as just that: a tool to convey the latest news and what's current with your company.

Easy, right?

Sure. As long as those newsletters get opened. I'll help you get them opened.